Work History
Freelance Graphic Designer
BeardCreative 10.2017 - Current
Designing and executing projects for clients
-Working in Adobe Creative Suite to create custom projects
-Consulting with clients and elevating their ideas
-Providing expertise in design and layout
-Creating a wide array of designs including logos,
branded collateral, social posts, and motion graphics
-Learning and updating to current trends and practices
Marketing Consultant & Weekend Gardener Magazine Designer
Curtis Media Group 8.2023 - 9.2024
Working directly with business owners to create thoughtful
campaigns utilizing radio, display and digital marketing. As well
as design and production of Weekend Gardener magazine.
-Consulting with clients to solve their marketing needs
-Identifying issues that can be solved with strategic messaging
-Writing scripts that drive interest and awareness
-Collaborating with business owners to drive revenue
-Designing Weekend Gardener magazine including
all articles and ads for the majority of our clients
-Writing and creating content for special sections
Marketing Coordinator & Graphic Designer
Mutual Drug 11.2020 - 6.2023
Creating insightful marketing through education and cohesive branding
-Utilize Adobe Suite to create a variety of collateral for Mutual Drug and members
-Design and execute social media campaigns on a variety of platforms
-Develop branding for members and educating them on best practices
-Evaluate and improve our email marketing campaigns through metrics
-Establish a cohesive look across the Mutual Drug brand
-Drive growth on social platforms through educational and informational content
Advertising Design & Client Liaison
Midtown & Cary Living Magazine 02.2019 - 11.2020
Ad and editorial design, relationship building
-Worked in Adobe Suite to create ads and sponsored content pieces
-Managed projects through scheduling, design, approval, and publication
-Managed team of photographers and logistics for four special sections per year
-Worked directly with clients to create a branded presence in our publications
-Managed 140+ ads in a two month cycle, six issues a year
-Maintained Squarespace website and updating every issue
Account Executive
Meredith-Webb 12.2015 - 09.2017
Generated $1.2 million in sales, designed and directed campaigns
-Designed custom packaging and structures for product launches:
welcome kits, hang-tags, direct mail, and packaging
-Created meaningful customer experiences through consultation
and building impactful campaigns
On-site Liaison
Meredith-Webb 12.2014 - 12.2015
Consulted and managed processes for trade finisher
-Developed custom packaging structures
-Maintained relationship through communication and quick response
-Created SOP between businesses to ensure effciency and accuracy
-Learned process and equipment of packaging and corrugated industry
Proofing
Meredith-Webb 05.2013 - 12.2014
Establish position and standards for proofing
-Designed internal standards and procedures
-Proofread copy and completed comparative analysis on graphics
-Wrote SOPs for workflow efficiency